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Image sizes for Instagram media

When you think of Instagram, you immediately associate it with images and video.  Ever seen a pixelated image on Instagram? That is due to image size and proportions not being correct.  This post and our others will stop you from doing the same.

Profile picture – This image is the first other users see when looking at your profile so it’s important to make sure its not blurred or cut off in some way.

  • recommended 320 x 320.  A square picture to then be cropped into a round frame.  An easy task with the slider tool.

Feed photos that are the general photos uploaded daily come in 3 ways.

  • Portrait – 1080 x 1350
  • Landscape – 1080 x 566
  • Square – 1080 x 1080

The Image sizes of Instagram are quite easy to follow compared to the ones of Facebook* and Twitter*

For video, its still as simple for the likes of stories, reels and IGTV.

  • Stories – 1080 x 1920 is best here as the only come is portrait
  • IGTV – 1080 x 1920
  • Reels – 1080 x 1920

IGTV can have covers, the best practice for these is 420 x 654.  Make sure to place them in a title safe area as to be safe from disrupting the video itself.  These should be less than 2MB

I hope that has covered what it is you came here for.  If not we have so much more information to offer, so go check it out!